Accredited Colleges and Universities.
B.S. in Communication - Self-Designed |
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| Course Title: |
B.S. in Communication - Self-Designed | |
Category: |
Arts & Humanities | |
Subject: |
Communications | |
| College: |
Walden University Online 
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| Course Description: |
Walden University's new B.S. in Communication blends practical communication skills with communication theory. Study ways to use new and emerging technologies and to craft effective messages to communicate effectively in today's global information society. Whether you are pursuing a career in marketing, advertising, promotions, or public relations, or you are seeking to broaden your career options in other fields, Walden's B.S. in Communication will help you enhance your effectiveness and strengthen your communication skills in community settings, corporate, public sector and nonprofit. In this concentration, you will explore new media tools such as Web conferencing, social networks, blogs, podcasts, and wikis. You will assess the usefulness of new media tools in reaching global markets and increasing organizational effectiveness. You will be able to apply your understanding of new media as you create and design a prototype of a mass communication tool by the end of your program. |
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| Delivery Format: |
Online | |
| Course Level: |
Bachelor Degree | |
| Course Requirements: |
Must have High School Diploma/GED or higher to inquire for Bachelor's-level degree. | |
| Course Type: |
Online Degrees | |
Course Long Description: |
B.S. in Communication - Self-Designed For people who want to pursue a career in advertising, marketing, public relations, or promotions, or those who are simply seeking to broaden their career options in other fields, A Bachelor of Science in Communication fits you. The field of Communication covers a broad range of subjects and applications. The B.S. in Communication - Self-Designed, is formatted to fit into the specific needs and preferences of the students. This concentration will allow students to pick subjects from other BS Communication concentrations - Marketing Communication, New Media, Online Work & Communities, and Public Relations - that would work best with their career, professional needs, interests, and goals. Furthermore, this program will also serve as a stepping-stone for working professionals to become agents of communication applications in their workplace. Course Description: B.S. in Communication - Self-Designed is designed to prepare students for careers or advancement in marketing, advertising, corporate communications and public relations careers. Students will be able to develop their skills for creating and distributing public messages to various media channels using print, TV, radio, as well as online media. This course combines communication theory with lessons designed to develop students' critical-thinking and creativity skills. Classes cover topics that include mass communication, professional writing, marketing strategies, public relations principles, and intercultural communication. The Self-Designed concentration option allows students to customize their course by choosing electives that fit their career interests. Students will demonstrate what they've learned through a capstone project. Students taking up a degree in B.S. in Communication - Self-Designed will be introduced to topics, such as: - Developing Student Portfolios for Communication - Group Presentation and Discussion - Introduction to Mass Communication - Interpersonal Communication - Essentials of Group and Organizational Communication - Professional Writing for Successful Communication - Communicating Through Media and Technology - Communication and Thought - Principles of Public Relations - Critical Thinking - Intercultural Communication The estimated course length is around 4.5 years: This however varies by student, depending on individual progress and credits transferred, if applicable. Career Opportunities: This course can prepare students for diverse advertising, marketing, public relations, and communications careers. It is designed to teach students the necessary skills they can use in various business, public, and government agencies. Careers that program graduates may seek include: - Public Information Officer - Marketing Assistant - Public Relations Assistant - Advertising Executive - Strategic Communications Consultant - Public Relations Strategist - Social Media Specialist - Technical Writer - Human Resources - Conflict Management According to the United States Bureau of Labor Statistics, campus and online communications degree holders earn an average salary of about $50,000 per annum. Professionals earning on the top end earn about $95,000 per annum as Public Relations specialists. Positions are sometimes found in public relations companies, advertising companies, marketing firms, graphic design companies, broadcasting companies and other industries. |
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