Accredited Colleges and Universities.
Doctor of Business Administration (D.B.A.) - Marketing
Walden's Doctor of Business Administration (D.B.A.) degree program is designed for experienced business professionals who want to translate their industry expertise into leadership positions as executives or as consultants within their organizations. The program emphasizes in-depth knowledge of both theory and applied research, advanced decision-making and leadership skills, and the ability to manage positive social change developed with insights from experienced faculty members and leading business practitioners. With the Marketing specialization, you will study key marketing concepts, including market segmentation, competitive intelligence, marketing channels, consumer behavior, product development and commercialization, and integrated marketing.
Doctor of Business Administration - Marketing
Argosy's Doctor of Business Administration (DBA) online program offered by the College of Business is designed to enhance your professional ability to meet the dynamic needs of academic institutions and modern organizations. The specialization in Marketing is targeted for those that want to develop their expertise in multinational marketing, marketing research, branding, and marketing organization. The DBA program features a curriculum focusing on practical business concepts and active research. As a student in the DBA program, you can expand your critical knowledge through professional development while attaining the credentials essential to organizational leadership, management consulting and higher education instruction. You will conduct research projects of actual change efforts that will enhance your evaluation skills during the program. You will join one of the largest graduate student communities in the nation and enjoy a collegial, supportive academic environment as a student at Argosy University. You will take classes online in our interactive, user-friendly classroom and learn from seasoned faculty members.
Doctor of Philosophy in Business Administration - Marketing
By making strategically adroit linkages between theory and practice, the need has never been greater for business leaders who can contribute to the knowledge base of contemporary business. Learners gain the skills to meet that need through in-depth exposure to the insights offered by the world's leading organizations, rigorous reflection on their professional experiences, review of classic and cutting edge theory and research, and mastery of methods and techniques to assess, identify, understand and communicate strategically critical knowledge. The Marketing specialization (graduate level) moves beyond fundamentals by focusing upon marketing management and marketing research. The courses provide learners the opportunity to enhance existing knowledge and skills and to gain new knowledge and skills germane to effectively managing the entire scope of the product life cycle in a strategically-sound, ethical, systematic, and legal manner.
Doctor of Business Administration - Marketing
The Doctor of Business Administration (D.B.A.) serves as preparation for advanced positions of leadership in business, philanthropy, government, and policy and advocacy organizations. D.B.A. learners gain the skills to advance to top leadership positions and to retain them through in-depth exposure to the insights offered by the world's leading organizations, rigorous reflection on their professional experiences, mastery of methods and techniques to identify, understand, apply, and communicate strategically critical knowledge, and review of classic and cutting edge theory and research. The Marketing specialization (graduate level) moves beyond fundamentals by focusing upon marketing management and marketing research. The courses provide learners the opportunity to enhance existing knowledge and skills and to gain new knowledge and skills germane to effectively managing the entire scope of the product life cycle in a strategically-sound, systematic, legal, and ethical manner.